Ocean splash: 1:30 pm

Calling all Polar Bears! This year marks 25 YEARS of the Long Beach Polar Bear Splash!

Join us on Super Bowl Sunday, February 9th, for the 2025 Polar Bear Splash to take the plunge and raise funds and awareness for Make-A-Wish.

Since 2000, the Polar Bears have raised a historic $10 million to grant the wishes of children with critical illnesses. The Polar Bears are motivated by camaraderie, a touch of madness, and a common goal: To honor young Paulie Bradley's memory and keep his young spirit alive in others.

If you ever thought about becoming a Polar Bear, this is the year!

Register today and begin spreading the word to have others join you in freezing for a reason.

We encourage all participants to get their iconic Polar Bear merch prior to Splash Day by visiting the official merch site.

Merchandise sales begin at 10:00 am | Festivities begin at 12:00 pm | Ocean splash at 1:30 pm

Enter the boardwalk at Laurelton Boulevard and Broadway, Long Beach NY

Have more questions about Splash day or becoming more involved? Check out the Splash information & FAQs.

See you on the beach!

Do not forget to fill out your swim waiver!

As a reminder, do not DIVE, FLIP, or BELLY FLOP into the water!

Maelin-Kate, 6

"Seeing the happiness in my daughter’s eyes was amazing it was pure excitement and love … Our puppy is everything that we dreamed that she would be and probably a lot more. She means the world to Mae."

Megan, Maelin-Kate’s mom

Read Maelin-Kate's story

Featured Kids - Mason

Chairalis, 18

"Her wish has helped her a lot. She’s more secure and able to smile and express herself. Plus, her inner beauty now shines through her new, beautiful smile. It’s motivation to keep fighting alongside her day by day."

Carlos, Chairalis’ dad

Read Chairalis' story

Featured Wish Kid Chairalis