Fundraising Tips


Each Wish Hero receives a toolkit with information about the Wish Heroes campaign and available support including:

  • Wish Heroes Campaign Overview
  • About Your Online Fundraising Page
  • Fundraising Tips and Checklist
  • Sample Messages: Email & Social Media
  • About Wish Heroes Fundraising App
  • Make-A-Wish Support Team

How does a Wish Hero share their message and collect donations? When you commit to becoming a Wish Hero, Make-A-Wish creates a personal fundraising page for you. This page is becomes your fundraising hub… Your personal fundraising page is a web page that your contacts visit to read your story and make a donation, if able. The page is mobile-friendly and very easy to use.

Quick tips for asking for support during this unprecedented and critical time.


Are donations to my fundraiser tax-deductible?
Yes, all donations made through your fundraising webpage will automatically receive an email acknowledgement for tax purposes. Cash or check donations will be acknowledged after they are received and processed by Make-A-Wish.

Is my information secure?
Yes. Make-A-Wish uses industry-standard SSL encryption techniques to make sure that your credit card information, passwords, and personal information travel securely over the Internet. There is an encryption engine on the Make-A-Wish database server so that your data is securely stored

How is credit card information handled?
Credit card information is not stored by Make-A-Wish. During the donation process, donor credit card information is sent to an online processing terminal using a secure connection. The information passed back is an approval or denial of the credit card donation

Can I collect cash or check donations for my fundraiser?
Yes, all donations are accepted and important! Cash donations should be converted to check and sent to Make-A-Wish. Be sure to indicate your name and fundraiser name when mailing donations to Make-A-Wish

Can Make-A-Wish help with my fundraiser’s expenses?
No, Make-A-Wish cannot cover the cost of expenses for your fundraiser. Please note that in-kind contributions made to your fundraiser goods or services aren’t eligible for tax receipts as they do not directly benefit Make-A-Wish

I forgot my username or password, how do I have them reset?
Click here to have your username emailed to you
Click here to reset your password

How do I add a photo to my fundraising page?
Access your Participant Center. Select the Personal Page tab. Click Photos on the right hand side. To edit the banner/cover or profile image, click Browse below the image you wish to change, select your image, and Save/Upload. Make sure your images are in .gif, .jpg, or .png format. Crop or resize your image to 500 pixels wide and 500 pixels tall for the Profile Photo, and 1600 by 460 pixels for the Cover/Banner photo

How do I edit my fundraising page name?
Access your Participant Center. Select Edit Personal Page and select Content. Customize your title and save

How do I update the content on my fundraising page?
Access your Participant Center. Select Edit Personal Page and select Content. Customize your story under the Body. The font size, color, formatting, and font family can be customized. If you would like to see what your content looks like, click preview and a sample of your content will show up in a new window. The preview will not save your content. If you are satisfied return to your personal page and save

I just finished personalizing my fundraising page. What now?
Tell your friends and family about your fundraiser. Send them an email with a link to your fundraising page and request their support

How do I personalize my URL?
Access your Participant Center. Select Edit Personal Page and select content. Select URL Settings, enter your preferred URL and Save

How do I make my page private?
Access your Participant Center. Select Edit Personal Page and select Content. Select URL Settings, select Private and Save

How do I update my fundraising goal?
Access your Participant Center. Visit the home page under My Progress. Click Change under your goal. Edit your goal and submit

How do I preview my personal page?
Access your Participant Center. Select Personal Page and select View Personal Page. A separate window will open allowing you to view what your page looks like to your friends and family

How do I find out who donated to my page?
Access your Participant Center. Click View Progress. You will be able to view your personal donations, donations made by your friends and family, and who the top 10 donors are

How do I send an email to my contact asking for support?
Access your Participant Center. Select Send Emails. Enter your friend’s name, email address, or choose from your contacts list. Provide a subject line and provide your customized content in the body of the email. If you would like to see what your content looks like, click Preview and a sample of your content will show up. You can also choose from templates provided. Edit the name information and send!

Any guidelines to follow?
Yes. Make-A-Wish has guidelines to help you promote your fundraising page. Don’t worry, they aren’t overwhelming.

I have a question not answered above.
We’d love to assist! Click here to contact Make-A-Wish. Someone will get back to you shortly.